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Our team, support and all product sales will be offline December 22 – January 3 for our annual holiday break. 🙌 Wishing you all a safe, happy, healthy holiday season from Team Shannon Mattern!

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WDA Live Strategy Call 07-13-2021

This’s Weeks Questions


00:00:58 Trish Bovell: I just created & named my packages!
00:01:18 Trish Bovell: for sure!
00:01:32 Wendy T.: I had a 2-week long hiatus from even thinking about web design due to imposter syndrome. But feeling better today and more motivated to get in there!
00:02:13 Lori Reeves: I have a website consultation scheduled!! First one in a LOOOONG time!! (Big UNwin: my computer COMPLETELY crapped out yesterday and I had to order a new one 🙁
00:02:39 Wendy T.: It wasn’t my choice, but I just rolled with the punches. 🤷🏻‍♀️
00:02:40 Tiffany Souhrada: New client signed this week! Presented a three matrix package (not my typical niche so it was a new matrix) with the low end being the one that met all their needs – they went with the middle package!
00:02:48 Trish Bovell: @WendyT – it’s good to take a break.
00:02:54 Kelli Femrite: My Win: I had a consult yesterday….it’s a former podcast guest. A Working Mom Coach who wants a web redesign. And I’m 99.8% she’s going to go with the middle package, just figuring out the logistics
00:03:46 Trish Bovell: I also got a contract & deposit for an entry-level package
00:03:47 Lori Reeves: Yay Tiffany!!
00:04:40 Wendy Coop: Well done everyone!
00:05:11 Lori Reeves: Oh…part of my win with this website consultation is that it’s for a website for a county library. The director contacted me because they got a grant and said that I am listed as an approved contractor for that grant for website services!!!!
00:05:12 Tiffany Souhrada: Love seeing all these new consults and contracts!! So much good happening
00:06:33 Leigh: I bid on a project with a budget A LOT higher than I would normally bid on, and they just messaged me for an interview
00:07:26 Lori Reeves: Yay Leigh!!
00:07:58 Wendy Coop: Barb!
00:08:19 Barb at Infinity Brand Design: Hi Fam!!!
00:08:37 Barb at Infinity Brand Design: I’ve missed y’all!!
00:09:29 Lori Reeves: Hey Barb!! I missed everyone while I was on Active Duty, too!!
00:09:44 Lisa Rubin: Hi all!
00:10:35 Barb at Infinity Brand Design: #win: Started my big beefy project with a TechEd company yesterday doin UX design for them. It’s back in the corporate world but it will eradicate my debt and allow me to invest in my biz. I also feel intuitively it will help the spiritual entrepreneurs I serve.
00:10:53 Lori Reeves: Fantastic, Barb!!
00:11:06 Wendy Coop: That’s great Barb!
00:11:17 Wendy T.: That’s awesome, Barb! Congrats!
00:13:58 Trish Bovell: it’s always hard to tell what someone thinks is important. The entry-level package I just signed was looking for speed over cost right now. They want to move up to a higher package in about 6 months.
00:14:53 Leigh: thanks 🙂
00:15:45 erika: So awesome Barb!
00:17:02 Parisa: Woohoo Barb
00:17:06 Juanita: Congratulations, Barb!!!
00:18:03 Lori Reeves: Full stack duo!!
00:18:30 Parisa: @Shannon, I didn’t submit a question because I didn’t have a distinct question. I do need all the help I can get though
00:18:34 Trish Bovell: congrats, Barb!
00:19:54 Barb at Infinity Brand Design: I will SO need your guidance on how to hire! haha
00:20:20 Kelli Femrite: That’s awesome! Laura’s not on the call but she just hired a social media manager! MY dream outsourcing list!
00:22:11 Barb at Infinity Brand Design: I have a question… that I just found out I had. haha
00:23:30 Barb at Infinity Brand Design: You will get there if you’re not already! I promise!
00:28:04 Barb at Infinity Brand Design: That’s exactly how our clients feel!
00:28:34 Barb at Infinity Brand Design: We’re in this together @Parisa!
00:38:43 Lori Reeves: Having the right people on the bus is the first step. Making sure they’re sitting in the RIGHT seat is the next most important step.
00:43:28 Kelli Femrite: Love this conversatin
00:43:30 Barb at Infinity Brand Design: I think my first hire will be an OBM friend of mine who can help with those SOPs
00:43:33 Melissa Miller – Graphic Designer: @Barb – I would love to talk with you about your brand process.
00:44:06 Barb at Infinity Brand Design: Sure thing Melissa! Shoot me a PM on the book of faces!
00:45:58 Wendy Coop: That’s why I help entrepreneurs launch podcasts!
00:46:31 Barb at Infinity Brand Design: Intentional networking has been what’s propelled my biz to the next level, NOT content creation.
00:47:48 Lori Reeves: If you feel like your audience is large enough right now to bring you enough customers to last a while, you can stop doing attraction marketing. If you feel like you need a bigger audience, you need to do more.
00:48:08 Lori Reeves: Awareness I mean. I said attraction but meant awareness.
00:50:16 Parisa: Thats a whole other thing Lori. Need a major mindset shift to believe that stopping marketing won’t stop everything lol
00:51:06 Kelli Femrite: Denise Duffield Thomas Podcast Episode #10 “How to Stop Bartering and Discounting Your Business”
00:51:17 Kelli Femrite: np
00:52:33 Wendy Coop: Yes! I listened to that episode! She has templates in Chillpreneur.
00:53:18 Kelli Femrite: I feel like every episode of her podcast is speaking to me! Just like Shannon’s Pep Talks 🙂
00:53:37 Kelli Femrite: Chill and Prosper
00:53:43 Lori Reeves: So true Parisa. But if you’re feeling overwhelmed with what you are doing, maybe take a step back and brainstorm things you could do that are less time-taxing but still allow you to reach audiences. Here’s am example: creating an interview that you can do on multiple podcasts. It’s the same interview, where you teach and talk about the same things (so you write it once and use it many times) and then see how many podcasts you can get on.
00:55:34 Juanita: No questions for me but I did get asked to co-host on Clubhouse talking about websites that sale. My initial reaction was Noooo. Lol! But, before I said that, I said ok, sure 🙂
00:56:37 Wendy Coop: That’s great Juanita!
00:57:05 Barb at Infinity Brand Design: Yayyyy Juanita!!!! Imposter syndrome will AB-SO-LUTE-LEEEEE surface and that’s totes mcgoats normal!

But, you DO have the know-how and knowledge to share! You’ve totally got this!
00:57:34 Juanita: Thanks Wendy and Barb!!!
00:57:49 Wendy Coop: Of course!
00:58:25 Melissa Miller – Graphic Designer: After listening to this call… I feel so behind in the course! I’m still putting together my packages. 🙁
00:58:40 Barb at Infinity Brand Design: If it helps, bullet point topics that you want to cover. That way when those nerves hit and your mind goes blank, you have something to guide the convo
00:58:49 Wendy Coop: @Melissa – you aren’t behind!
00:59:17 Barb at Infinity Brand Design: You’re not behind, Melissa! You’re right where you’re supposed to be! It’s definitely a works in progress… the whole biz thing is flexible and everything is changeable!
00:59:57 Barb at Infinity Brand Design: I’ve had that come up a couple of times too haha
01:00:09 Wendy Coop: As a salesperson I was always taught to sell high to low.
01:00:48 Kelli Femrite: One question. I was reviewing my package matrix and it came up I had “SEO” listed in the packages. I do not offer advanced SEO but I’m thinking some clients might expect that. Should I just take it out, or how do others word SEO features? “Configuring SEO plugin?”
01:01:01 Wendy Coop: Take it out if you don’t offer it.
01:01:20 Kelli Femrite: I figured. So don’t even mention the plugin configuration
01:01:37 Kelli Femrite: Ok 🙂
01:01:42 Wendy Coop: Cut it out!
01:01:54 Barb at Infinity Brand Design: same bat time
01:01:57 Barb at Infinity Brand Design: same bat channel!